Alula Website Design

Overview

Alula Technologies started redesigning its current website to enable the modernisation and digitalisation of the financial services business and its processes.


The goal of this project was, and still is, to identify any usability issues with every release and determine the critical features to prioritise for the product's next iteration. 


Role

User experience designer, Visual Design, Prototyping and Testing

Timeline

March 2024–May 2024

Skills

Figma

Background

Alula Technologies is a global technology group, providing clients in insurance, healthcare, and employee benefits with technologies to help them better understand risk and improve customer and employee experiences.

Learn more about Alula Technologies
I am the UX team at SilverBridge

I joined SilverBridge, part of Alula Technologies, as a UX designer in 2019 as the only designer in the product development team. I am responsible for leading UX across key parts of the product development side of our product. 

I've grown tremendously in the time I've been at Alula, some key achievements are listed here. 

Improved Usability


The website has undergone a transformation, and now boasts enhanced usability that makes finding what users need a breeze. With intuitive design and clear, scannable content, we’ve streamlined the online experience. 


Improving the ease and efficiency of navigating the updated website, aiming to engage users with the promise of a user-friendly experience.

Our Journey
Screenshot 2024-05-10 141428
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Alula Website